Adaptive Loyalty Strategies for Today’s Engaged Consumer

Featuring

Customer engagement and loyalty strategies are evolving dramatically in step with the new expectations for customer experience that today’s savvy consumers demand – does your company have what it takes to stand out from the crowd?

In this webinar, Emily Collins of Forrester Research shares:

  • What today’s consumers expect from brands when it comes to customer experience
  • Why it’s imperative that you align your customer experience and customer engagement strategies
  • Recommendations for success

In addition, we share best practice industry insights about how advancements in cloud based, real time, one-to-one technology and cognitive analytics can build brand loyalty and increase customer lifetime value while delivering true incremental ROI.

Speakers:
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Emily Collins
Senior Analyst
Forrester Research

Ron Gerace
SVP Product & Marketing
Exchange Solutions

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