Get Complimentary Access to the Forrester Loyalty Platforms Landscape, Q3 2025 Report

In a market defined by constant change and rising consumer expectations, building lasting, authentic relationships is more critical – and more complex – than ever. Today’s consumers expect more than transactional rewards. They want relevance, immediacy, and experiences that reflect their needs in the moment. Meeting these expectations demands a new level of agility – one that AI now enables through predictive modeling, real-time targeting, and offer optimization.  

In The Loyalty Platforms Landscape Q3 2025 Report, Forrester names AI the top disruptor – not just a passing trend, but a powerful catalyst reshaping how loyalty is defined, delivered, and earned. 

In the report, you’ll find: 

• • How AI is redefining loyalty through real-time personalization 
  • The trends transforming today’s loyalty platform landscape 
  • The core and extended use cases brands expect modern platforms to support 

Whether you’re selecting your first loyalty platform or reevaluating an existing one, this report offers the clarity and context you need to align your loyalty strategy with where the market is headed. Use it as both a practical guide for action and a challenge to rethink what loyalty can truly become. 

Access the full report to learn how loyalty is evolving – and how your brand can stay ahead.