Industry Focus

Pharmacy & Health

Build trust with patients and customers through loyalty programs that support medication adherence, reward wellness journeys, and create meaningful connections around health outcomes and preventive care.

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Pharmacy & Health Challenges We Solve

Pharmacy retailers face unique challenges with patient privacy, medication adherence, and converting prescription customers to retail shoppers. Our platform delivers compliant personalization that builds trust while driving front-of-store revenue.

Medication Adherence & Prescription Refills

Improve patient health outcomes with personalized refill incentives for on-time refills, building pharmacy loyalty while supporting medication adherence.

Patient Privacy & Compliant Personalization

Analyze purchase and wellness data responsibly to deliver relevant health product offers without exposing sensitive details, ensuring HIPAA compliance while personalizing experiences.

Prescription-to-Retail Customer Conversion

Transform prescription-only customers into full retail shoppers by analyzing prescription history to suggest complementary products like vitamins and health supplements.

Pharmacy Market Differentiation

Stand out in commoditized pharmacy markets with wellness-focused loyalty rewards like points for health screenings, flu shots, and completing health assessments.

Margin Protection & Reimbursement Optimization

Optimize loyalty offers using cost-effectiveness tools that provide targeted incentives to influence pharmacy choice without eroding profit margins under reimbursement pressures.

Multi-Channel Healthcare Integration

Unify loyalty across pharmacy counters, mobile apps, online refills, and clinic services with real-time updates ensuring seamless rewards regardless of interaction method.

Real Success with ES Loyalty Boost

See how our clients achieve measurable loyalty program growth with AI-powered offer automation

Success Story: Rexall Pharmacies

Automating and optimizing the member offer experience

At-A-Glance

Rexall is a leading Canadian pharmacy retailer, operating approximately 400 pharmacies nation-wide. Be Well, Rexall's loyalty program, currently supports more than 2 million members.

Challenge

Be Well launched net new in 2020, which meant they started with no data. There was very little they could do to personalize the experience. Once a solid member base was established, Rexall wanted to personalize offers at scale. The solution also needed to manage a flyer style offer cycle each week, with hundreds or even thousands of offers available, refreshing as quickly as every 7 days.

ES Loyalty Boost Solution

Automated, real-time, AI powered personalized offers that stay relevant based on relevant, recent behaviors

Completion Rate

2X offer completion rate

Operational Efficiency

50% efficiency improvement

Offer Cost Reduction

36% reduction in offer costs

Offer Relevance

Offers are more relevant, effectively driving additional revenue and optimizing promotional budgets

The Console gives me full control to build my offers in real-time and the flexibility to take advantage of a wide breadth of offer choices, rather than a short, fixed list. This is a best-in-class tool.